Remarketing via text messaging is a relatively new concept and is only utilized by about 25% of businesses. While email marketing remains one of the top forms of marketing strategies, almost everyone would agree that the space has become more than a little crowded.
Text messages boast an average 98% open rate, with more than 200% better response rate over email or Facebook. So, what is stopping the majority of businesses from pursuing this kind of marketing strategy? There are a few, including:
The good news is that you’re reading this, which means you’re at least aware now of the concept, and there’s a pretty good chance you’re reading it on your mobile device, so you know that both you, and other consumers, use mobile for almost everything.
The only real problem you could be facing is that your website isn’t mobile friendly and you don’t have an app. Luckily, there’s an easy fix to that problem. If your website is currently being hosted by SeoSamba, then you’re all set and can begin a remarketing campaign right now.
If your site is hosted elsewhere, all you need to do is speak with us about migrating it to our platform, which will improve your digital presence overall and ensure you’re remarketing-ready with a mobile version of your website and a custom app to go with it. Are you seeing dollar signs flash before your eyes? It’s actually more affordable than you might think.