Coordinated Email with Facebook, and Google Ads Marketing
If you are a SeoSamba Email Marketing user, you are going to love this new feature! We are especially excited about it because of its benefits to you.
Contacts lists saved in your Marketing OS dashboard can now be uploaded to your Google Adwords and Facebook Ads accounts audience lists to power your acquisitions and remarketing campaigns.
This way, people don't even have to have previously visited your website to be shown your remarketing ads on Google display, Youtube or Facebook. You can even target these users when they are performing search on Google with specific bids and messages!
“Why is this so exciting?” you may be wonder. Well, first off, marketing is becoming increasingly multi or even omni-channel, and that anything that can facilitate coordination for small businesses is, in our opinion, good news! Also, we have verified that remarketing can increase your conversions by 150% and sales by 20%.
And finally, think people will find this annoying? Nope! 65% of online viewers actually appreciate being shown ads that display items or services they looked at previously, while 47% of people say they’d be willing to give up some privacy in return for a better online deal.
To get started, you need an active ads account through Google and/or Facebook, and contact lists with email addresses. SeoSamba can set up and manage your remarketing campaign, including creating the ads and keeping track of your analytics. Just reply to this email to get in touch with us to find out more or to get started today!