Franchise marketing often falls into a predictable—and frustrating—pattern. Franchisors typically rely on a single marketing agency to address the diverse needs of their franchisees. While this may seem efficient at first, the reality often unfolds as follows:
SeoToaster, the leading SEO and marketing CMS and eCommerce platform, is excited to announce the release of SeoToaster 3.9. This latest update brings powerful features and enhancements designed to elevate your website’s e-commerce capabilities and streamline customer relationship management.
Customer Relationship Management (CRM) systems have become an essential tool for streamlining these processes and driving growth. Let’s explore the significance of CRM for franchise sales and dive into the differences between legacy CRMs such as FranConnect and coming ones like the Franchise sales edition of SeoSamba CRM.
As digital marketing strategies continue to evolve, call tracking has emerged as a powerful tool for optimizing lead-generation efforts. However, understanding the key aspects and cost considerations of call-tracking software is crucial. Equally important is recognizing what sets SeoSamba's call-tracking solution apart from the competition.
In the dynamic world of franchising, achieving marketing success is crucial for the growth and overall success of the franchise network. While franchisors play a significant role in providing the overarching marketing strategy, franchisees' active involvement and localized efforts are equally vital. One powerful aspect of franchisee marketing enablement is leveraging local networks.
The release is a significant upgrade allowing franchisees to gauge their marketing & lead generation efforts and translate them into sales. Their efforts can be compared to their franchise system peers' performances. The dashboard easily switches between comparisons with all franchisees that are part of a brand or limited to the most relevant subset.